METHODOLOGIES AND COMMUNICATION TECHNIQUES

17.11.2020
  1. See all

Educational objectives
This course  requires active student  involvement in research, analysis and discussion of graphic design “stories” : stories of projects , of styles, of tools and techniques- but also of facts about men, authors planners and clients – that lived and worked in the length of time that spans from the typographic revolution to computer science.
These are some of the themes of discussion: manual and artificial writing;  typography from Gutenberg  up to the present day: the origins of graphic design; graphic design from the mid-nineteenth century to the end of the last century; product design and graphic design.

Skills acquired
Research capacity, collection, organization and elaboration of information and iconographic material, creation of an orderly and usable archive.

Bibliography:

Baroni D., Vitta M., Storia del design grafico, Longanesi, 2003
Testi di supporto:
Heller S., Il libro del graphic design, Vallardi, 2016
Heller S., Ilic M., Icone della grafica, Logos, 2009

Methods of evaluation
– written test, to testify the student’s  degree of theoretical understanding  of themes discussed during courses together with his capacity to historically contextualize them;

– portfolio, to testify the level of research carried out and the student’s ability to identify critical issues and relate them to each other